Clean Girl Summer: Body Care That Keeps Up with the Trend

Clean Girl Summer: Body Care That Keeps Up with the Trend

The "clean girl" aesthetic has officially moved beyond makeup routines and hair slick-backs, it’s now a full-body movement. Think: glowing skin, minimalist habits, and clean confidence. If you love the look but want to live the lifestyle, your body care routine needs to rise to the moment.

Clean Maple was built on the principles that define clean beauty: transparency, simplicity, and effectiveness. Here’s how to build a summer body care routine that embodies the clean girl vibe, from head to toe:

1. Start with a Smooth Canvas

Glowing skin starts with smooth skin. Use our Maple Sugar Body ScrubĀ a few times a week to gently buff away dead skin cells and reveal a soft, radiant base. Natural exfoliants paired with nourishing oils mean no dryness, no tightness: just instant polish.

2. Embrace the Healthy Sheen

That hydrated glow the clean girls have? It comes from skincare, not shimmer. Our Hydrating Body ButterĀ gives skin a lit-from-within glow without any synthetic shine. Plus, it absorbs quickly so you won’t feel greasy in the summer heat.

3. Stay Subtly Scented

Our signature scent is clean, calming, and understated. It lingers just enough to make you feel put together, not over-perfumed. It's one of the easiest ways to elevate your presence, even when you're makeup-free.

4. Keep It Minimal, But Effective

The clean girl approach is about doing less, but doing it well. Our formulas are packed with multitasking botanicals that hydrate, soothe, and protect, so you can use fewer products and still get great results.

Less clutter. More intention. Clean Maple helps you embrace the aesthetic and the attitude that comes with feeling good in your skin.