Our Story

In the heart of Vermont's picturesque maple forests, Clean Maple's story began as a labor of love between two kindred spirits: Dan and Elysa. With a lifetime spent crafting and savoring the finest maple syrup, Dan had a deep-rooted connection to the land and a knack for turning Vermont's liquid gold into culinary delights. Little did he know that his path would cross with Elysa's, who was determined to elevate their maple venture beyond the realms of breakfast tables.

Elysa, with an unquenchable curiosity and a penchant for innovation, saw the untapped potential of maple beyond its traditional culinary use. The idea of using maple's lesser-known counterpart, the sap water, and infusing it into skincare and haircare products was born. As research unveiled the remarkable health and skincare benefits of pure maple sap water, their vision of Clean Maple emerged.

United by their passion for maple and a shared belief in the power of nature, Dan and Elysa embarked on a journey to create products that celebrated both the heritage of Vermont's maple culture and the modern demands of clean, effective skincare. Their dedication to authenticity led them to source only the finest organic maple sap water from the very forest that had been Dan's haven for years.

The result: Clean Maple products that are as pure as the Vermont air. Each creation carries the essence of their labor and love, marrying the timeless tradition of maple with the cutting-edge science of skincare. The products not only deliver nutrients vital for your skin's health but also envelop you in an aromatic experience reminiscent of warm maple mornings—a scent so enticing that you might be tempted to take a sip. Clean Maple's journey goes beyond the ordinary. Their products encapsulate a sense of playfulness that keeps hearts young, a sophistication that adults cherish, and a gentleness that's safe even for the littlest members of the family. Every drop of Clean Maple tells a story of Vermont's majestic maples and the dedicated hands that nurture them.

In a world filled with shortcuts and compromises, Clean Maple stands tall as a testament to the beauty of staying true to one's roots. Dan and Elysa's story of transformation—from crafting maple syrup to crafting clean skin care products that deliver hydration and nutrition to your skin—continues to unfold with each Clean Maple product that graces your skincare routine.

Tapping Into Clean Maple's Values

At Clean Maple, our values are rooted in sustainability, transparency and integrity. We prioritize crafting skincare solutions that harness the natural purity of sap water, ensuring every product is cruelty-free and manufactured with a commitment to quality. Our mission is to promote wellness and inclusivity while continuously innovating to exceed customer expectations.

Learn More about Our Values


  • Clean Beauty

    Clean and natural skincare with safe and transparent ingredients.

  • Vegan

    Elevate Your Skincare with ethical formulas.

  • Cruelty-Free

    Ethically crafted skincare for a compassionate beauty routine.

  • Created in Vermont

    Locally crafted skincare, made with love and passion.